a.ponter@btinternet.com

Evaluative SWOT Analysis of how group as worked

This is a quick SWOT analysis of our group. These are just my observations and reflective comments, but I think it highlights how well we have done over the past few weeks. Also it highlights some weaknesses which as a group we can reflect on so to improve, which I think is important as well.

STRENGTHS:

1. Good Communication within group – email, planning meetings. Decided on purpose, fun idea and design plan early.
2. Good use of web based tools to help with working process – Blog, email etc. We have utilised social network sites well within the idea.
3. Helpful, responsible manner of group make up, we have overcome differences and discussed the design process and plan.
4. Good planning meetings with agreed tasks and actions which helped.
5. Good collaborative/democratic way of working.
6. Good recognition of our strengths and weaknesses and giving ourselfs achievable roles and tasks. Utilising skills.
7. We have kept to task and developed the Installation idea.

WEAKNESSES:

1. We maybe should of had a Team Leader/Art Director role so to oversee everything.
2. we could have been more stricter with outcomes and deciding roles etc so to manage time more effectively.
3. We could have written down a set/agreed plan of action or design process from the start with deadline dates etc. However it was near impossible to do this in this project due to the realistic threats below. We did it in a realistic way.

OPPORTUNITIES:

1. Different skills of team members.
2. Bath Spa University Resources/support.
3. Supportive personalities of the team members.
4. Fun project, which as been good for motivation at this stage.

THREATS:

1. This being a 50% project rather than a 100% project – lack of clarity with time frame/structure etc and only having 5 weeks.
2. All the team members have diffrent committments, have free time to work on project at different times. Real group working logistical problems really. Bearing this in mind I think we have done very well as a group.